About Flying Penguin

Jen Boyer | Principal

Jen has more than 25 years of writing, editing, strategic communications, reputation management, publicity, and public relations experience in multiple industries, including aerospace, entertainment, and education. With a strong background in corporate communications, copy writing, and journalism, she holds a proven track record of developing engaging copy, securing positive media coverage, and managing strategic communications for high-profile individuals, aerospace companies, and consumer brands.

Additionally, Jen is an award-winning magazine and newspaper journalist recognized for both news and in-depth personality profile features. She’s a master storyteller, taking the time to get to know each client’s own individual story, then weave it in such as way as to capture the attention of the target audience.

Jen’s team includes a group of seasoned graphic design, website development, and writing professionals who together deliver superior results on deadline, 24/7.

When not writing or helping boost her clients, Jen’s an avid reader who loves the outdoors (hiking, camping, and sailing), flying helicopters and airplanes, and traveling where she can do one or, preferably, all of the above.

More About Jen

Flying Penguin's Work

Explore the work we've produced for a variety of clients.

Work Samples

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  • “Jen’s technical knowledge, writing skill, and inherent ability to research and understanding our clients’ businesses is a true asset to BDN. Not only does she regularly hit the mark with our clients, but I also have come to rely on her as a sounding board for helping design solutions for our clients. Jen is a true professional - creative, innovative, flexible, resourceful, and very reliable. I count on her as our go-to writer for our projects.”
    BDN Aerospace
    Lisa Sifuentes, Vice President
  • “Jen’s first-hand knowledge of the helicopter industry has been invaluable to Vertical since its inception. As a contributing editor, she can be relied upon for articles that are timely, in-depth, and informative. She also brought her social media savvy to bear on Vertical’s Twitter account: designing a custom background for us, building followers, and providing monthly management services that keep our Twitter account interesting and relevant. We recommend her work highly.”
    Vertical 911 Magazine
    Elan Head, Editor
  • “Jen is a talented PR professional with razor-sharp instincts, excellent communication and interpersonal skills, and broad aviation expertise. She is motivated, consistent, and diligent, I highly recommend her work.”
    Regional Airline Association
    Faye Malarkey Black, President
  • “Jen is a detail-oriented professional communicator with excellent writing skills. She manages projects so they get done and done right, and she can take them from start to finish on her own or as part of a team.”
    Write as Rain Communications, contractor to Seattle Public Schools
    Tina Christiansen, Owner
  • “It's very rare to come across an all-star player with expertise in multiple industries. Helinet hired Jen to execute its entire HAI event. From pre-planning, to booth delivery, to related PR she executed flawlessly and professionally. It was clear that Jen's expertise in both Public Relations and Aviation made her the perfect candidate for the job. She was highly diligent and trouble shot all of the problems associated with last minute planning. I can confidently say that without Jen we would not have had a successful show and that working with her was a great experience.”
    Helinet Aviation
    Steve Gatena, President (former)
  • “Jen is a wonder woman. I have had the pleasure of her partnership for many years as a publicist and social media manager. She set me up with professional Facebook and Twitter accounts, designed and manages my professional website, helps secure my speaking engagements, and works tirelessly to help increase publicity around my work. Her contacts and expertise in the entertainment industry and social media have been a definite asset.”
    Actor
    Wes Studi